Best Fitness Training Center Franchise Business
A Franchise with a Healthy Future and Lifestyle
TWO FRANCHISES FOR THE PRICE OF ONETHE ONLY RETAIL NUTRITION STORE & GYM FRANCHISE UNDER ONE ROOF
A HIGH RETURN - LOW INVESTMENT FRANCHISE RECESSION-RESISTANT BUSINESS
Nutrition and Fitness Industry Competition
Overall, U.S. nutritional supplement sales were approximately $25.2 billion in 2010 and are expected to increase nearly 5% annually through 2014 (Nutrition Business Journal). Within the industry, growth is being led by specialty supplements and sports nutrition products (with the NBJ forecasting growth in each category that is 38% and 29% greater, respectively, than the industry growth). The sports nutrition & supplements industry is highly fragmented with online and offline competitors of all sizes including large chain stores and small independent stores. IN2IT Nutrition & Fitness has differentiated itself based on its combination of nutrition and sports supplement products and fitness training under one roof, knowledgeable nutrition coaches, wholesale pricing, exclusive products only available in IN2IT franchise stores, and the flexibility of offering customers a wide variety of personal training programs and regimens. You actually receive two franchises for the price of one!
IN2IT Nutrition and Fitness Differentiation From the Competition
The major difference between IN2IT Nutrition & Fitness and all other competition can be summed up rather succinctly. No other company-owned or franchise retail store nutrition chain includes a combined gym facility offering personal fitness training, weight training, and cardio boxing, kickboxing and MMA training. Conversely, some gyms do offer nutritional products and sports supplements. However, the International Health, Racquet & Sportsclub Association (IHRSA) stated in its 2009 Profiles in Success Report, "2/3's of all fitness clubs offer nutritional products. The irony is that nutritional sales only amount to 3% of club gross revenue." The reason most gyms fail at selling nutritional products is that the employees are not sufficiently trained in nutrition. The other reason that most gyms fail is that the compensation incentives offered to gym employees usually concentrates on selling gym memberships and not nutritional products.
IN2IT Offers a Flexible Franchise Program
Most gym franchise companies require that it's franchisees adhere to a strict training system with little flexibility in the types of exercise regimens and equipment that they are allowed to offer to their members.
Conversely, IN2IT Nutrition and Fitness Franchise Opportunity allows it's franchisees wide latitude in selecting training regimens for their gym fitness business and nutritional products for their retail store business.
IN2IT recognizes that not all markets are the same and that not all franchisees are passionate about the same training routine or nutritional regimen. The Company welcomes opinions and suggestions from it's franchisees and will do its best to accommodate franchisee requests that are reasonable.
No other company-owned or franchise retail nutrition store chain includes a combined gym facility offering everything from personal fitness training, weight training, cardio boxing, kickboxing and MMA training to spinning and yoga classes.
No comments:
Post a Comment